Introduction

Introducing Communications Cloud Sales, your comprehensive solution for effective and consistent customer management, built on the powerful Salesforce Platform. Access Communications Cloud Sales directly from the App Launcher in your Salesforce org with the appropriate licenses (not a managed package). Leverage standard Salesforce objects and a rich portfolio of Revenue Cloud functionalities. Your sales reps can seamlessly create location-based quotes for new and existing customers and enjoy flexible location data management. Ensure efficiency and accuracy by establishing qualification rules so your sales reps can view qualified and disqualified products for selected locations. 

In today’s rapidly evolving digital landscape, Salesforce’s shift toward Core-native architecture represents one of the most significant advancements in cloud innovation. For the communications industry, this transformation is embodied in Revenue Cloud for Comms — Salesforce’s branded name for Comms Cloud on Core.

Revenue Cloud for Comms redefines how Communication Service Providers (CSPs) manage their end-to-end business processes — from sales and quoting to fulfillment and revenue recognition — all running seamlessly on Salesforce Core.

By embedding industry functionality directly within the platform, Revenue Cloud for Comms delivers agility, scalability, and intelligence like never before. It unites sales, service, and revenue functions in a single ecosystem that drives efficiency, reduces complexity, and accelerates innovation

Welcome to the world of Comms Cloud On Core, where the platform itself becomes the engine of agility, intelligence, and continuous innovation.

 The “Aha!” Moment: Reimagining Industry Clouds

For years, Salesforce’s industry solutions were delivered through managed packages —  powerful but somewhat disconnected extensions that sat on top of the platform. Then came        the breakthrough: What if industry functionality could live natively within Salesforce Core?

This was the “Aha!” moment that led to the new generation of industry clouds. Instead of     layering additional code and components, Salesforce began embedding industry capabilities directly into the core metadata, data model, and automation framework of the platform.

The result? A more seamless, scalable, and truly unified experience for customers and developers alike.

 Old World vs New World: Vlocity Managed Packages vs Core-Native Metadata

The move from managed packages to Core-native metadata eliminates barriers, enabling faster innovation and more consistent customer experiences.

Living in One Ecosystem: The Beauty of No Translation Layer

In a Core-native world, there’s no need to move data or logic between managed packages and the platform. Everything — from customer data and automation to analytics and AI — lives in one unified ecosystem.

This means:

• Consistent data models  across sales, service, and industry processes.
• Native automation using Flow, Apex, and Einstein AI without translation overhead.
• Unified security and governance  policies built into the same core framework.

In short, the barriers between “industry cloud” and “platform” disappear. You’re not integrating with Salesforce — you are Salesforce.

What Comms on core is having in terms of technicality. i.e. Communication Sales app 

Communications Cloud Sales provides a comprehensive suite of applications and features focused on creating location-based quotes and orders, managing multisite customer assets, and so on. Built on the powerful Salesforce Platform, it is designed to help communications service providers implement effective and consistent customer management processes. You can access Communications Cloud Sales directly from the App Launcher in your Salesforce org with the appropriate licenses. Utilize standard Salesforce objects and a rich array of Revenue Cloud functionalities to streamline your operations.

• Get Started with Your Communications Cloud Sales Implementation
  When setting up Communications Cloud Sales, you need some additional configuration such as adding the Locations tab, setting up location-based pricing, and configuring flows.
• Use Communications Cloud Sales as a Sales Rep
  After you set up Communications Cloud Sales, your sales team can use these solutions for efficient quote creation.
• Customize Your Communications Cloud Sales Implementation
  Extend and customize your Enterprise Sales Management implementation. Configure and organize columns on Locations tab.
• Components in Communications Cloud Sales
  Communications Cloud Sales uses easily configurable components available within the Salesforce platform.

Core Features of Comms on Core

Revenue Cloud for Communications (Comms on Core) represents Salesforce’s next-generation solution built natively on the Salesforce Core Platform. It redefines how Communication Service Providers (CSPs) manage their sales, quoting, and order processes with a unified, metadata-driven approach.

Below are the key core features that make Comms on Core powerful, scalable, and future-ready:

• Communication Sales App – Purpose-built for CSPs, it simplifies complex B2B and B2C quoting, pricing, and order capture within Salesforce.
• Native Configure-Price-Quote (CPQ) – No managed packages needed; CPQ capabilities are built directly into Salesforce Core.
• Catalog-Driven Order Management – Real-time product and offer management with a unified catalog.
• End-to-End Revenue Lifecycle – Integrated quote-to-cash process leveraging Revenue Cloud capabilities.
• Open APIs & Extensibility – Extend and integrate easily using Salesforce’s native APIs, Apex, and Flows.
• Unified Data Model – Sales, Service, and Revenue data coexist in the same schema — improving analytics and AI insights.
• Core Upgrades and Innovation – Benefit automatically from every Salesforce release, without dependency conflicts.

Core-Native = Core-Ready: The Foundation for Future Growth

 Being Core-native doesn’t just mean running on the platform; it means being ready for what’s next.

As Salesforce continues to evolve — with AI-first innovations, cross-cloud experiences, and industry convergence — solutions that are built “On Core” will scale effortlessly. They’re already aligned with the platform’s direction, making them more adaptable to future technologies and integrations.

In essence, Core-native = Core-ready — ready for growth, ready for intelligence, ready for whatever the next wave of digital transformation brings.

Conclusion : The Future Runs On Core

Comms Cloud On Core is more than a technical enhancement; it’s a paradigm shift. It brings together the power of Salesforce’s trusted platform, the agility of metadata-driven design, and the intelligence of unified data and AI — all under one roof.

At Intellicloud Solutions, we bring deep expertise in Salesforce Communications Cloud On Core, helping businesses harness this next-generation architecture to drive agility, scalability, and innovation. By embracing Core-native design, organizations gain not just efficiency but also the confidence that their innovation is future-proof.

Because when everything runs on Core — everything runs better.